New Look 1947 is an olfactory celebration of the “Bar Suit” and the revolution of the New Look silhouette. Unlike the edgy, cold 2024 version, this is a voluptuous, creamy, and sophisticated floral. It is a “whirlwind of flowers,” centered around Tuberose, Jasmine, and Ylang-Ylang, designed to feel like a bouquet held at a 1940s couture show.
New Look is a daring “re-orchestration” of the Dior legacy by Francis Kurkdjian. Inspired by the silhouettes of the 1947 runway show, it is a clean, cold, and striking fragrance. It centers on a massive dose of Aldehydes and Frankincense, creating a scent that feels like “sharp tailoring” and high-fashion luxury.
Oud Ispahan is an olfactory journey to an Eastern palace. It is an opulent, intense, and mesmerizing fragrance that centers on the classic pairing of smoky Oud and velvet Rose. It is known for its incredible “sillage” (scent trail) and its ability to command attention in any room.
Oud Rosewood is a powerful, architectural fragrance that plays on the contrast between creamy wood and dark, animalic resins. It is a warm, balsamic, and sophisticated scent that captures the “sound” of wood—deep, resonant, and elegant. It is less about “roses” and more about the rich, reddish-brown character of Rosewood and Oud.
Purple Oud is the “cool, chic” cousin in the Dior Oud family. Unlike the dark and smoky Oud Ispahan, Purple Oud is vibrant, spicy, and surprisingly fresh.It takes the intensity of Oud and brightens it with Pink Pepper and Citrus, creating a scent that feels modern, energetic, and “purple” in its olfactory texture.
Rose Gipsy is a minimalist masterpiece by François Demachy.It is designed to capture the scent of the May Rose fields in Grasse at dawn, when the petals are still covered in morning dew. It is a “living” rose—fresh, peppery, and incredibly airy.
Rose Kabuki is an homage to the traditional Japanese theater. It is a light, powdery, and “white” rose scent. It captures the contrast between a vivid rose and the white face powder worn by Kabuki actors. It is the most delicate and ethereal rose in the entire Dior collection.
Rouge Trafalgar Esprit de Parfum is an intensified, darker, and more dramatic version of the original Eau de Parfum. Inspired by the “Trafalgar” moments of Dior’s runway shows—where a striking red dress would suddenly appear to shock the audience—this scent is a vibrant “red” explosion. In this higher concentration, the playful berries are tempered by a richer, velvet-like depth and a more pronounced sophisticated dry down.
Cologne Royale is François Demachy’s tribute to the classic “Eau de Cologne” but executed with the most expensive raw materials in the world. It is a regal, sparkling, and ultra-clean fragrance. It captures the essence of refined simplicity—smelling like a crisp white shirt, high-end Italian citrus, and absolute freshness.
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